Linnworks State of Commerce Ops Report
What are the biggest commerce trends of 2024?
We have created the most comprehensive analysis of the priorities and challenges both consumers and retailers are facing in 2024. Read it here!
1000
Ecommerce retailers surveyed
2000
Consumers surveyed
1
Extra detailed report
About the Report
Our research shows that to work through these challenges, retailers need to aim for a connected commerce operation:
- Consumers are gravitating towards online marketplaces for their shopping needs, with a strong emphasis on getting the best value for their money, free shipping, and hassle-free returns. Interestingly, next-day delivery is no longer a top priority.
- Small to mid-sized retailers are keen to meet these evolving consumer expectations, but operational inefficiencies are holding them back. The persistent reliance on spreadsheets and disjointed back-end systems often fail to provide a solid foundation for companies looking to seize growth opportunities.
- Centralizing order, inventory, listing, and shipment management.
Get
51% of consumers said marketplace websites, such as Amazon and eBay, were their favorite places to shop, followed by brand websites at 20% and social media at 4.5%
Delays (62%), damage to items (44%) or incorrect items being delivered (33%) were consumers’ biggest issues when it comes to shipping.
